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Sales Consulting Agreement Template

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sales consulting agreement is used by businesses to hire sales experts to work independently on improving company profits. The completed contract will describe the consultant’s responsibilities, how long they will have to complete the work, and the amount they will be paid. Consultants are usually paid an hourly rate; however, they may also be paid a flat fee and will often be given a guaranteed retainer.


What is a Sales Consultant?

A sales consultant is an independent contractor whose job is to improve their clients’ sales by implementing marketing strategies, training sales teams, streamlining business processes, and increasing brand awareness. The consultant will need to be well-versed in their knowledge of company products, services, client base, and marketplace. After analyzing the company’s operations, the consultant can use their expertise and market familiarity to maximize company profits and foster new client relationships.

As an independent contractor, a sales consultant is responsible for declaring and paying taxes on their consulting income.

Types of Sales Consultants

Sales consultants can operate in any field that sells a product or service including the automotive, medical, technological, food, and insurance industries. The role that the consultant plays will be relative to their specialization and the client’s needs. Below is a list of the different types of jobs for which a sales consultant may be hired.

  • Independent sales consultant – An expert in a particular market who provides consulting services to commercial companies.
  • Independent sales representative – Sells company products and services directly to customers, usually for a commission.
  • Sales coach – Responsible for training and managing a business’s sales teams.
  • Sales and marketing consultant – Improves the communication and working dynamics between a company’s sales and marketing departments.
  • Business sales consultant – Provides recommendations regarding business operations.
  • Business-to-business (B2B) consultant – Fosters and develops transactional relationships with other businesses.

What Should be Included?

The terms of a sales consulting agreement are often negotiated prior to finalizing a contract. Once completed, the document will need to include the following information:

  • The names of the hiring party and the consultant.
  • The services that the consultant will be paid to provide.
  • The compensation that will paid once the work has been completed.
  • The duration of the agreement.
  • The retainer and contingency guaranteed by the hiring party (if applicable).
  • A statement verifying the consultant’s independent contractor status.
  • Both parties’ signatures.

Frequently Asked Questions

How much should sales consultants charge?

The average hourly rate nationally for sales consulting is around $25 (source: ziprecruiter.com). However, firms and established consultants will usually charge upwards of $100 per hour.

Is there any certificate or training that is required to work as a sales consultant?

No. Although no special training is required to become a sales consultant, a certificate in sales or business degree will increase the probability of finding work. Generally speaking, the individual will have work experiences and references in the field.